What Makes A Website Good? 4 Important Characteristics

There are nearly 2 billion websites online at this very moment. If you own a website yourself, you know how hard it can be to get traffic, especially if you’re in a tough niche.

That’s why it’s so important to know what makes a website good. Because if you can create a good website that offers a positive user experience, getting clicks is that much easier.

Below we’ve listed four qualities of an awesome website. So, keep on reading for more useful tips and tricks that you can use to make sure that your website is up to par.

1. Quality Content

There aren’t too many things more important to the overall success of your website than the content that is on that website. Simply put, it’s going to be impossible to get the results that you’re looking for if your website isn’t jam-packed with quality content.

This is especially true if you have a blog or news website that is content-driven. So, if you want to make sure your site is attractive to users, take a good hard look at what’s on it before you move forward.

2. Simple Navigation

If there’s one thing that will turn users off on your website, it’s not being able to find whatever it is that they’re looking for on your site fast. That’s why your site’s navigation needs to be simple and easy to use, as it’s the key to reducing your website’s bounce rate.

A good rule of thumb to follow? Make sure that everything on your website can be found in three clicks or less. Anything more than that is too complicated, which means your site’s navigation needs to be reevaluated.

3. Fast Loading Times

Next to poor website navigation, a slow-loading website is one of the biggest website design mistakes that you can make in 2021. So, if you want to improve your web design today, run it through Google’s PageSpeed checker to see what kind of a score you get.

Odds are you won’t get a perfect score, and thus, Google will give you some suggestions on how you can speed up your site. You should be able to implement those changes right away, making your site faster in the process.

4. Legible Fonts and Formatting

Another common quality of good websites is content that is formatted well and easy to read. The good news? Things like paragraphs, headers, and fonts that are legible are all you need to have to pull this off yourself.

Also, make sure that your website is mobile-friendly so that it’s easy to read on all devices. If you’re not sure how to make that happen, this company can help you build a website from the ground up with mobile users in mind.

Still Not Sure What Makes a Website Good?

Knowing what makes a website good can be overwhelming, especially if you’re new to web design. But if you keep these four tips in mind, and create quality content, you should able to check all the right boxes with your website.

Looking for more website design tips and tricks? Check back with our blog often.